You Don’t Need Technical Skills to Start an Online Business

A few weeks back I was giving a coaching session and was baffled to hear that the individual I was talking to had joined a web programming online course so he would have the technical skills to begin an online business.

I ended up the call very frustrated.

Technical skills are not vital for starting an online business.

The main mistake many people do when beginning online is to believe that they need first to know how to code.

Somebody is thinking of beginning an online business and… join a programming or web engineer online course.

Do you see any logic here?!

I now understand why web-programming courses have been flourishing the last few years on the Internet!

With individuals intrigued by the opportunity that lies in having an online business, they mistakenly believe that by gaining the technical knowledge they will be able to start an online business.

You can be the best online software engineer in the world and still struggle in being a successful digital entrepreneur.

I get it – without a site, you can’t go far on the web.

The uplifting news is that whether you want to blog or sell products online, you can have a website without having to type a single line of code.

I am thinking obviously at WordPress, my favourite website builder platform.

But Wix is also another great alternative for any individual who needs an online presence.

Don’t let a lack of technical skills alarm you

The Internet is always changing, which implies that it offers opportunities for any individual who has something valuable to offer.

If you’ve ever considered starting a business, I strongly recommend going online.

The Internet offers you the possibility to create a fully automated online business that will give you a passive income and flexibility in your life. You will be able to work anywhere in the world as long as you have a computer and an Internet connection.

I like to call it ‘living a digital lifestyle‘.

Give value to your customers first

The Internet tracker, Internet Live Stats, estimates the number of websites live to near one billion.

With thousands of websites created everyday, it is fundamental to know how to advertise your business effectively.

95% of your work in growing an online business should to be centered on how to give value – and not on learning technical skills.

When an online business goes down, it is not a result of technical issues but rather the fact that the owner didn’t bring genuine value to its audience.

Many people start online on their own and give up from frustration. Don’t be this one.

You might have tried before and have realized that promoting a business online is no easy task.

Perhaps you have focused too much on the technical side and lost track on growing the business instead. Or you didn’t know how to bring value to your customers.

For sure it requires significant investment to figure out how to give genuine value to the people you want to target, but once you found the right formula, you will see your online business flourish without having you to work harder for it!

5 Things About A Home Based Internet Business That Are Wrong

The growth of home based internet businesses has resulted in a number of low grade businesses that promise online money making opportunities but in reality offer very little return on investment. Below are the 5 worst things that you’ll hear about a home based internet business opportunity.

1. The Business Will Appeal To Everyone.

If you try to sell to everyone, you’ll sell to no one. A legitimate online business opportunity must have products or services that are designed for a particular target audience. We all have different wants and needs and your potential customers are looking for a answer to a problem or something that will make their life easier.

2. You Will Make Lots Of Money Very Quickly.

An online business requires work and dedication if you’re going to make it a success. It’s sad to say, but some online business opportunities make promises that are completely unrealistic. They will say that you can get rich quick with a certain type of system or program. But there are no ‘push button, do nothing’ programs or systems that will make you rich quick.

3. Everything Is Done For You.

Some legitimate online business opportunities do take away some of the effort of running a business like creating a product for you to sell (for example,affiliate marketing) but you will have to do some work. For instance, your job as an affiliate marketer, is to bring in customer traffic to a particular website or sales page. And, as you only earn commissions if somebody buys something, you have to ensure that the traffic you send is correctly targeted so that there is a high possibility that prospect will want to buy the product.

4. You Don’t Need To Build A Customer List.

Probably the main reason why even the best home based business opportunity can fail is that the business owner has not built a customer list. List building means building up a list of potential and actual customers who you can email with information about your products and services that they may wish to buy from you. List building is the key to the success for every legitimate online business opportunity.

5. No Marketing Is Required.

The online business world is a competitive environment for any home based internet business opportunity. If your audience do not know that your business exists, how will they be able to buy from you? You don’t have to spend eye-watering amounts of money on marketing to get results and it is possible to generate free traffic to your website. But, you cannot start a work from home based internet business and expect customers to come flooding in, just because you’re online.

Choosing the Right Business Telephone Systems For Your Company

The rise of social media and the continued popularity of electronic mail have added new tools for businesses to utilize in order to achieve swift and effective communication. Still, the telephone remains a force to be reckoned with in the realm of business communications.

Which business telephone systems provide the most bang-for-your-buck and act as the greatest revenue generators for your company? Let’s take a look at the two main kinds of setups.

Landline Business Telephone Systems

A public switched telephone network (PSTN), or landline system, is an analog-based phone system that remains a mainstay for a number of small businesses. Instead of relying on an Internet connection, landline systems simply utilize existing, “old-school” copper wiring that was long ago set in place by telephone companies.

The benefit of landline (PSTN) systems? Time-tested reliability. These systems have been around forever, and there is plenty of infrastructure everywhere to support companies of all sizes. Familiarity is the landline system’s best friend, even in the face of more advanced systems. Since companies are well-versed in the simple, albeit limited, functionality of landline systems, many opt to continue using this copper wire-based solution. Use of PSTN systems requires no new training, which is seen as an attractive short-term cost-saving and timesaving solution for some businesses.

However, there are a number of drawbacks to using a landline system. Over time, it can be expensive to maintain private branch exchange equipment that’s required to swap between all the separate phone lines within a business. On-site appointments occasionally must be made in order to troubleshoot problems with the private branch exchange system.

Additionally, PSTN systems don’t offer some of the advanced functionality of VoIP (Voice-over Internet Protocol).

Voice-over Internet Protocol (VoIP) Business Telephone Systems

An increasingly common alternative to landline (PSTN)-based business telephone systems are Voice-over Internet Protocol (VoIP) systems, which provide advanced features that standard landline systems cannot, or at least not without the expensive inclusion of private branch exchange equipment.

VoIP systems level the playing field and create the opportunity for small businesses to easily attain advanced telephone functions that were previously reserved only for larger entities. This is achieved through VoIP’s use of standard, high-speed Internet connections that nearly all businesses everywhere already utilize to browse the Internet.

There are a number of differences between the features of landline and VoIP phone systems that trend in VoIP’s favor. Aside from the features offered by a landline, VoIP boasts the built-in ability to offer call queues, conference calling, instant messaging, video messaging, unified messaging, Interactive Voice Response (IVR), send-to-email-inbox voicemail solutions, and even the ability to turn computers into virtual phones. It’s important to reiterate that all these features don’t require any additional investment from businesses. They come standard.

There are a couple of notable drawbacks to a VoIP setup. VoIP requires that a company utilize a high-speed, broadband Internet connection. However, such a requirement realistically is no longer an unusual stipulation in today’s business and consumer technology world. Additionally though, VoIP’s are also prone to going down because of their reliance on the Internet. If your business’s Internet goes down, so does your phone system, unless you pay extra for a Call Continuity feature that routes your call to another number automatically upon experiencing a service outage.

Regardless of the risk for service outage, the benefits of VoIP over a traditional system are admittedly varied and extensive.